Thermal

Straightening

Straightening Revolution

Pure hair is thrilled to introduce to you the most amazing and luxurious hair straightening system in the world – the Thermal Straightening System.

Utilising Japanese style technology direct from Shiseido Laboratories, the system permanently transforms curly, coarse hair into dreamy, soft straight hair. Not only that, the structure and condition are improved and the shine is out of this world!

Imagine the extra time in your life, imagine having easy to handle, style and maintain hair. Imagine the freedom you will have and all of the styling options available to you that were not possible before.

no more fighting hair

low maintenance

Maintenance is considered low. When your hair grows out the procedure is just repeated. Usually, it is between six and nine months between services, depending on your natural hair growth cycles.

Looking after your hair after the treatment requires professional shampoo and conditioner, just like you would use after any chemical service.

Styling wise, your hair is easy to manage. You just dry as you would if you had straight hair. In fact, with those that have the Thermal Straightening treatment often do LESS with their hair after the service is done!

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Just beautiful, supple, straight hair that you can control.

how much does it cost?

It costs between $699 and $799 and usually takes 5 to 6 hours to perform the service.

what happens when I wash it?

It stays straight! You just dry it as you would straight hair.

how long does it last?

Usually 6 -9 months. It does depend on how curly your natural hair is as it grows out.

what is the maintenance?

When the regrowth becomes an issue, we just redo it. It is the same process.

By choosing a Sustainable Salon you’re helping cut salon waste for good.

We are the O&M Flagship store in South West Queensland

We believe in a more "pure" way of creating beautiful hair

Testimonials

"The team is so lovely, happy to have a chat and ensured my haircut was how I liked it! First time that I haven’t had too much cut off, very happy with my experience and would 100% recommend! Thank you so much for the experience, will definitely be coming back!"

Emma T.
"The girls styling my hair were lovely and friendly. They made sure I was comfortable the entire time. They curled my hair at the end and it highlighted the amazing balayage colour that came through. Overall, a very pleasant and satisfying experience and will definitely be coming back soon."

Kiarna B.
"Today, I was changing my style from shoulder length to a short pixie. Cathy is a new stylist at the salon and I definitely struck gold to have someone that understood pixie cuts as much as Cathy, is a rarity indeed. I am stoked with the result."

Alicia H.

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"These ladies went above and beyond and well and truly exceeded my expectations. I walked out of pure hair feeling like a whole new woman! Definitely will be continuing to come here every time. If you’re looking for a hair salon where you can connect, laugh, talk about anything and everything and receive the best care… pure hair is the place to go!"

Maddison B.

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"I love this place! The stylists are so knowledgeable & fun. My hair has never been in better hands. I love the products they use & recommend - so nourishing & leaves my hair silky smooth."

Elizabeth I.

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